Marketing & Advertisement

Customer Wants a Full Price Breakdown…

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I took a sales call to do work on a home in a nearby residence.  The guy I went to see owns the home in a beautiful neighborhood 15 miles away.  He wants me to fix some drywall from a busted pipe that burst during the winter, install a new high-efficient toilet in the bathroom [...]

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SEO In 30 Seconds…

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Well, not really 30 seconds.  More like a little over a minute! This is a great video.  These are the techniques that summarize what we should be doing to our websites to get more traffic and increase visibility to them.  The video is so fast, I kept having to pause it to read the pointers, [...]

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Are You Making Your Clients Feel Warm & Fuzzy?

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Do the people who’s homes you work in feel just as excited about their project as you feel about working there for them? Do they look forward to seeing your crew show up on time in the morning? Do the homeowners appear giddy with glee when you explain the procedures for the next work day? [...]

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Radical Marketing Tactics

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We all know that getting referrals is by far the best way of attracting new clients.  You know referrals, right? — one of your clients is so impressed and satisfied with your work that they tell everyone within ear shot of how great your remodeling company is.  But what about getting new customers from scratch? [...]

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